Leadership: Build New Leaders

In Leadership & Strategy by Marc

To be a great leader you must do more than just inspire those underneath you; you must also create the next generation of leaders to follow in your footsteps. When you mentor those that are under your authority, you ensure a solid foundation of leadership. This legacy will help your team continue to innovate and tackle complex problems long after you’ve …

Qualification: Budget, Authority, Need

In Sales by xxiibrands

Part of B2B selling involves qualification of sales opportunities. Qualification is necessary to determine your customer’s role in authorizing the payment of your products or services. You should determine this part of the sales process right away to make sure you are not wasting your time. The key decision-maker is not always the person you would expect To assess a …

5 Web and Graphic Design Tips for Better Website Conversion

In Creative by xxiibrands

Many companies believe that providing high quality content is all that they need to do to ensure great website conversion numbers. While content is key for conversion, you’ll only be able to sell it with a modern, professional website. Whether you’re simply looking for some tips to take your website to the next level or your website conversion has tanked and …

Lead Generation: How Networking Relationships might be your Best Source

In Sales by xxiibrands

One of a busy business owner’s biggest concerns is always the growth of their client base. It may not be a constant, front-of-mind worry but it is always there. Any entrepreneur or CEO knows that at least part of their time every week, if not every day, should be devoted to activities which will increase their influence and potentially extend their …

3 Crucial Elements of a Great Website

In Creative by Marc

In today’s society, one of the most important aspects for any business is to have a great website. The amount of transactions carried out online is ever-increasing, meaning it’s in your direct interest to run a successful website. Consider the three keys to successful website design below to guide you in the right direction.

What Is a Leader?

In Leadership & Strategy by Marc

What is a leader? The question may jingle around in your head as the world stumbles by. But just because those you see in the world around you may not have the skills to get the job done, that does not necessarily have to include you. If you are someone who is easily able to locate errors or solve problems, you may …

4 Questions To Answer for Every Lead Generation Campaign

In Sales by xxiibrands

Are you preparing to launch a lead generation campaign for your product or service? If so, you have probably reviewed some of the thousands of articles addressing these campaigns; encouraging you to generate, capture, evaluate, route, qualify, nurture, analyze and follow-up on leads. However, there are four questions you should answer before you begin any lead generation campaign.