Leadership & Strategy|April 11, 2016Five Tips for More Effective MeetingsNothing zaps the energy and enthusiasm out of your staff as quickly as a long, unproductive meeting. Employees walk away feeling that their time has been wasted, and management leaves
Creative|April 4, 2016They Say a Picture is Worth a Thousand Words In an era where everyone is an amateur photographer armed with a cheap point-and-shoot camera, a smartphone, a tablet, or a laptop webcam, the importance of good photography isn’t
Creative|March 28, 2016The Importance of Designing for your Target AudienceYou wouldn’t offer to step into an unfamiliar, pitch-black room without a flashlight, would you? If you did, you’d probably spend the entire time grappling around for a light switch to shed
Leadership & Strategy|March 21, 2016Creativity with a Purpose: How To Have a Creative StrategyCreative, innovative, strategist—all of these are sought after traits in the marketing world. However, none of those words mean anything if there’s no focus to them. Your marketing should tell
Creative|March 14, 2016Don’t Let Your Brand Get KidnappedWhat is brand consistency, and what makes up a brand or brand experience? Lincoln Motors knows. They’ve proven over the years that they know a thing or two about brand consistency and brand
Leadership & Strategy|March 7, 2016Just Say No (to Drugs and a Few Other Things)Naturally, you want to please your customers with their projects or services. In fact, not only do you want to please them, you want to amaze them with your superhuman
Social Media|February 22, 2016Ways To Engage your Followers on Social MediaAny modern business owner knows that there is an extensive sea of potential clients on social media. With all those consumers, it’s little wonder why so many businesses have turned to sites
Leadership & Strategy|February 15, 2016The Importance of Honesty and Integrity in BusinessIn a tough situation, dishonesty sometimes seems like the best approach, and in the short-term, you may feel justified. You can buy yourself some extra time to finish a project or