3 Crucial Elements of a Great Website

In Creativeby Marc

In today’s society, one of the most important aspects for any business is to have a great website. The amount of transactions carried out online is ever-increasing, meaning it’s in your direct interest to run a successful website. Consider the three keys to successful website design below to guide you in the right direction.

6 Questions to Answer Before Hiring a Web Design Firm

In Creativeby Marc

In the world of online marketing, many companies attempt to handle their web design tasks in-house. While this can be beneficial if you have qualified staff who are prepared to take on the added workload, more often than not companies attempt to add duties to already beleaguered staff members, which takes those employees away from their primary job functions. Hiring …

Tick-Tock: Business Marketing Creativity is Best Used in Rapid Deployment

In Creative, Marketingby Stephen Selzler

One of the things which all business owners obsess over is the small stuff. “Without getting every last detail right, I wouldn’t be where I am today.” That’s probably true. But maybe you’d be further along than you already are. The truth in this modern day immediate revisionist society we live in is that the record can always be scrubbed …

Exciting Graphic Design

In Creativeby Stephen Selzler

When it comes to websites, we all know content is important, but your graphic design is equally as pivotal in your operations and ultimate success – it’s essential to an engaging and coherent brand experience. It’s what grabs the attention of your audience, conveys your company’s personality, and evokes an emotional response to your product or service. You may be …

Trust Optimization: Why Beautiful Web Design Converts Buyers

In Creativeby Stephen Selzler

Finding and retaining customers is key to your business. Many businesses spend a lot of time and money on website optimization. While site optimization is necessary, optimizing the trust of those potential customers is ultimately necessary to increase revenue. Beautiful web design can go a long way to turning potential customers into paying customers.

4 Ways Online Video Can Impact Your Brand

In Creativeby Stephen Selzler

One of the most effective things you can do to increase the amount of business your company does is to add online video to your website. If you aren’t sure online video can actually benefit you or feel it isn’t necessary, you should think again. Here are a few ways it helps.

Top 5 Best and Worst Web Fonts

In Creativeby Stephen Selzler

In a world increasingly dependent on e-commerce, the first thing that customers notice about your company is often its website. Just as you are judged by your appearance when you walk into a business meeting, your site’s appearance– including small details and nuances like typography and color –has a dramatic effect on a potential customer’s willingness to do business with …