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Marketing
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September 15, 2017

Subscribe or Unsubscribe

Small and medium sized business owners need to focus their marketing budget on methods that work. Unlike giant corporations, smaller businesses can’t spend precious dollars on marketing R&D. Before you
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Marketing
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September 3, 2017

Major Marketing Mishaps

There’s no doubt that marketing is an important factor in making sales and growing a business. For small businesses without a big budget for a marketing department, it’s easy to
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Marketing
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December 12, 2016

Want to Grow your Business in 2017? Get SMART About your Marketing Goals

If you want your business to grow in 2017, you’ll need clearly defined marketing goals. “Good” goals won’t cut it. It’s time to follow goal-setting principles that are SMART: Specific, Measurable, Attainable, Realistic, Timely. When you follow
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Marketing
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November 21, 2016

5 Reasons Why You’re Failing to Hit your Marketing Goals

You’ve worked tirelessly to create marketing goals that will bring your business success to the next level, but they just aren’t working. If your current marketing goals aren’t taking you down the
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Marketing
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October 31, 2016

Are You Hitting Your Marketing Goals?

If your online marketing content is not reaching and engaging your target audience, it’s of little use. Poor audience engagement may mean you’re not hitting your marketing goals. If you’re
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Creative
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Marketing
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September 5, 2016

Show Your Best #Selfie

When thinking about content, text is often the first thing to come to mind. If your marketing plan is focused solely on text, you’re missing out on a huge opportunity
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Marketing
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August 8, 2016

Destination Nowhere: Where are your Clients Landing?

If you ask three different people what a landing page is, you may get three different answers. One person may say that every page on your site is a landing
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Marketing
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August 1, 2016

How Should the Buyer’s Journey Affect your Marketing?

What is the buyer’s journey, and how does that affect you as a marketer? While it doesn’t always seem like it, the average buyer goes through a complex process that
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