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How Good Design Positively Impacts Your Business

In Web Design by Stephen Selzler

Design can impact your business in many ways—from office and retail space, to product design, to marketing. When it comes to your website, the importance of good design should never be underestimated. Internet content is more visual than ever. Top sites such as YouTube, Instagram, and Pinterest consist entirely of visual content. So color, layout, and other design elements really …

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Does Size Really Matter: Creating an Online Presence for Small Businesses

In Small Business, Web Design by Marc

Thanks to websites, social media, and online marketing, businesses of all sizes can spread their message to a huge audience with the click of a mouse. If you aren’t already online, you’re missing out on an incredible tool to help your business grow and thrive. Here are some tips for building an online presence for small businesses. Start with a Strategy Before …

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You’re Too Young to Look this Bad

In Web Design by Stephen Selzler

Many business owners overlook the importance of web design, which is a serious mistake. Your online presence is critical to attracting potential customers, as your website is often their first point of contact with your business. Here are a few reasons why web design is important and how to make your website the best it can be. Show that You Know Your Stuff …

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Is Web Design Dead?

In Web Design by Stephen Selzler

Do you think web design is dead? Check out our take in our latest xTalk. Marc: Hey everybody this is Marc with XXIIBrands. We are back with xTalks. So today’s topic is: Is Web Design Dead? That seems to be the latest buzz on the article site. We think that it’s probably a topic worth discussing quickly. Stephen: The premise …

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Website Maintenance + Goals

In Web Design by Stephen Selzler

“Website maintenance” certainly doesn’t sound innovative, savvy, or sexy. You’re probably more interested in adding new content to your site rather than worrying about the mundane details involved in keeping it running properly. However, you have to maintain your website constantly so that it stays relevant, fresh, and running at peak performance. If you don’t, your current—and potential—clients will see the lack …

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The 10 Step Website Redesign Checklist

In Web Design by xxiiadmin

Trying to launch a new website without completing a redesign checklist is a recipe for frustration, and possibly failure. Without a thorough understanding of what does and doesn’t work on your current site, you run the risk of launching a new site that glosses over major problems or creates new ones. This simple ten-step website redesign checklist can help you avoid major …

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10 Tips for Better Web Conversion

In Web Design by Stephen Selzler

Sales success drives your company, and getting results is important. But is your website up to the task? The easiest way to get the sales you need is to have better web conversion. If your visitors just aren’t becoming paying customers, there are several actions that can help. Design and Usability Your website has to look good and run efficiently …

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The Importance of Designing for your Target Audience

In Web Design by Stephen Selzler

You wouldn’t offer to step into an unfamiliar, pitch-black room without a flashlight, would you? If you did, you’d probably spend the entire time grappling around for a light switch to shed some light on exactly where you are. Don’t let a similar situation happen when you begin designing efforts for a product or service before knowing who you’re marketing to. If you aren’t …